Susie Wilson
Teach Nurture Settle Thrive
Branding, positioning and styling, website and collateral for Susie Wilson, an Education Specialist and Relocation Mentor with three audiences ~ Families, Schools and Business.
Susie provides tailor made educational onboarding, school search and mentoring services for international families relocating to England. She helps children settle quickly into their new schools, build confidence, gain independence and succeed academically while giving parents trusted guidance, reassurance and the confidence that their family is truly supported every step of the way.
The concept of Migratory Birds ~ Swallows symbolise hope, homecoming, and love due to their reliable spring migration and Swifts symbolise freedom, endurance, and spirit ~ Just as birds adapt to shifting winds and environments, learning a new language empowers students to confidently navigate and express themselves in their new culture.
A play on size and soft, flowing lines, appear natural and organic ~ welcoming, warm and inviting ~ combined with soft rounded typography and a natural colour palette.
The positioning, Teach Nurture Settle Thrive, is the very essence of Susie’s ethos and values.
Results. A balance of professionalism and gentle nurture, and a process that achieved confidence and energy for building on the success achieved with existing clients and welcoming new and all that is to come.