Interior Space Influencers
A brand marque for Locus, architectural interior designers headed by Sara Hawes. More than mere ‘space decorators’, Locus, with their architectural strength, are able to really influence and transform interior spaces, delivering beautiful space from the inside out. The typographic marque cuts away letter forms and plays on the negative and positive to achieve a ‘sense of space’ which is also echoed in the positioning line ‘Interior Space Influencers’. Colours and textures, soft and muted, are understated luxury.
Results. A marque to help establish a prestige lifestyle brand, a cut above other architectural interior design companies.